This Coca Cola truck stands out to me because of the vivid art enticing any passerby's to enjoy an ice cold Coke. This to me is a genius advertising strategy in a warm weather climate such as the picture shows, because visual images are very powerful when it comes to food and drinks. They are able to remind potential customers of times spent enjoying Coke, which may increase sales. I can personally attest to the fact that if I was in a hot environment and saw an ad for an ice cold Coke, I would be very tempted to indulge.
No comments:
Post a Comment