My blog tonight is a response to the most recent edition of Beats by Dre headphones, colors. These are some of the most popular headphones in today's pop culture, and the limited edition colors are a great step to gain market share by expanding from simple black and white headphones. The target audience is anyone who can see themselves enjoying music with great quality and in style, as I have seen both young and old sporting these headphones. I cannot express enough about how this personalization tactic will boost Beat sales, because everyone likes to be different and these unique colors provide just that.
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